homehome Home chatchat Notifications


Why Geological Maps Are the Best Investment You’ve Never Heard Of

Investments in geological mapping paid off big time for Americans.

Mihai Andrei
April 15, 2025 @ 8:39 pm

share Share

Geological map of the US
Image credits: USGS.

Geologic maps don’t make headlines. You probably haven’t seen one unless you work in energy, construction, or science. Yet, over the past century, these documents have quietly shaped the way we build, drill, and prepare for natural disasters. In the US, geologists have spent millions of hours (and billions of dollars) to make them. But the payoff is stunning.

According to a new report, investments in geological studies have provided a massive return on investment that touches almost every corner of your daily life.

An extremely useful public good

Imagine building a house on unstable ground, or having a school on terrain prone to landslides, or drilling a water well only to hit toxic minerals. That kind of stuff doesn’t really happen much anymore, and the reason for that is geological research. The same goes for finding underground resources. If you ever wondered how we know where the gold, iron, rare earths, and all the other resources are, it starts with a careful mapping of the area (and the subsurface).

Every day, countries and companies make high-stakes decisions based on geological studies and geological maps. For both engineers and policymakers, this information is a vital risk management tool.

A new report titled “Economic Analysis of the Costs and Benefits of Geological Mapping in the United States of America” aimed to quantify these benefits. The report was authored by the American Geosciences Institute (AGI), a nonprofit federation of geoscientific and professional associations that represents Earth scientists.

According to the study, the U.S. Geological Survey (USGS) and state geological agencies have spent over $1.99 billion compiling geologic maps since the early 1990s. That’s a lot of money. But the new research finds that the benefit of those maps was, under even the most conservative estimates, $13.9 to $20.6 billion.

Let’s put it this way: for every $1 invested in geological mapping, society gets back between $23 and $35. In economic terms, that’s not a good deal; it’s a fantastic deal. That’s a massively important public good.

“Geologic maps are a public good,” the authors write. “They can be used by many people at the same time without being ‘consumed.’”

Millions of people use these maps

Portion of a geological map
Geological map example from the report.

Geological maps reveal the age, type, and structure of rocks at or below Earth’s surface. They’re used to find water, minerals, and energy, to guide construction projects, to plan safe and sustainable land use, and to prepare for natural disasters like earthquakes and floods, the report notes.

And people are using them. A lot of people. More than 7.1 million maps were downloaded or sold between 1994 and 2019. As the internet made access easier, the shift from paper to digital maps transformed how and when maps were used — now embedded in everything from environmental consulting to engineering design.

Across sectors, the value of a single geological map ranged from $11,000 to $18,000 per use. Even taking the most conservative estimate — what users said they’d be willing to pay if maps weren’t free — pegged the value around $2,883 per map. Multiply that by the number of actual uses, and you start to see how important these maps are.

In one striking analysis, researchers looked at the Environmental Protection Agency’s Superfund program. It cost $86 billion to clean up contaminated sites between 1994 and 2019. If just 2.3% of those costs could have been avoided with better geologic data — say, by avoiding construction on porous or unstable ground — the savings would have paid for the entire U.S. mapping effort over 25 years.

But it’s not just about the money. Reliable, accurate mapping leads to faster project approvals, better community planning, safer infrastructure, and more confidence in decision-making.

Science pays off

In 1992, Congress passed the National Geologic Mapping Act. Since then, funding has grown steadily — and more recently, surged — with the launch of the Earth Mapping Resources Initiative (Earth MRI) in 2017 and a major boost in 2021 through the Infrastructure Investment and Jobs Act.

These efforts target critical mineral discovery and geophysical surveying. But their foundation is still mapping: boots-on-the-ground science, often blending traditional fieldwork with modern digital tools.

Geologic mapping, the report emphasizes, is a scientific process. Every map is the result of hypothesis testing, data gathering, and synthesis — sometimes taking years to produce. But once complete, that map often becomes the “best available data” for decades.

But we need even more data.

The AGI report also stresses the growing urgency for expanded investment. As the U.S. contends with the increasing impacts of climate change, a shifting energy economy, and the infrastructure demands of a growing population, decision-makers will need detailed, up-to-date geological information more than ever. Additional investment will be worth

Today, large portions of the country remain unmapped or only partially mapped at scales useful for modern engineering or environmental analysis. Without better coverage, communities face blind spots in planning and risk assessment. The report calls for national recommitment to mapping, especially in areas with aging infrastructure, vulnerable aquifers, or seismic risk.

The report’s final message is clear. The economic, environmental, and societal returns from geological mapping are substantial. “Geological maps are a foundational part of our societal infrastructure,” the authors conclude, “with the benefits far outweighing the costs.”

share Share

Salt Gets All the Blame but the Real Fix for High Blood Pressure Might Be in Bananas and Spinach

Potassium can balance out the ill effects of sodium. But men and women react differently.

CT Scans Save Lives But Researchers Now Say They Could Also Be Behind 100,000 Future Cancer Cases

The benefits still outweigh the risks, but healthy people should stay away from full-body CT scans.

The Mediterranean Sea Was Once Dry—Then a Gigantic Flood Changed Everything

It's probably the largest flood in our planet's history.

Astronomers Say They Finally Found Half the Universe’s Matter. It was Missing In Plain Sight

It was beginning to get embarassing but vast clouds of hydrogen may finally resolve a cosmic mystery.

Bizarre Rocks in Iceland May Oddly Help Explain the Fall of Rome

The rocks are tied to the onset of a devastating mini Ice Age in the 6th century CE.

Scientists just made butter from air — and it's hitting the market

Savor has taken a science fiction concept into reality with its butter. And, apparently, it tastes the same.

Crows seem to understand geometry — and we thought only humans could

In a remarkable new study, crows demonstrated an intuitive grasp of geometry—identifying irregular shapes without training.

The Melatonin-ification of Childhood Bedtimes

More children are taking the hormone in the form of nightly gummies or drops. The long-term effects are unclear.

4,000 Years Ago, Nubian Women Were Carrying Loads—and Babies—Using Head Straps

Elite women in ancient Nubia carried babies using head straps, don't you dare to try this at home.

How Holy Water from Ethiopia Sparked a Cholera Outbreak in Europe

Imported holy water was linked to rare European cholera infections.